The growth of online digital agencies are climbing to an all-time high. In 2020, paypal recorded more than 722 billion online transactions alone, achieving a 39 growth every single year, plus there was more than 350 billion dollars spent in 2020 on digital marketing, advertising alone, hey? What's up party people? My name is darrell wilson, and today i'll, be showing you all how to start your own digital agency website and business step by step.
So i think we can all agree that most businesses today are moving online and a majority of the business is done through online transactions. So first let's. Talk about who this tutorial is for and what we'll cover today.
In this video first, let me give you some ideas on what a digital marketing agency is. A digital marketing agency is a type of online business that focuses on digital services or even creating digital products.
The term digital marketing is a little broad. So let me give you some examples of what kind of businesses you can start with this tutorial: a web design agency, an seo company, an online advertising company, a facebook ads agency, a social media, marketing business, a local design or designer work, content, writing services, consulting services Or even app developers, now let's.
Talk about what i will be covering today in this tutorial. So i'll, be breaking this video up into three different chapters for chapter one we'll, be talking about how to make your website first, i'll.
Show you how to make a beautiful digital marketing agency websites. I'll, walk you through how to get your domain and hosting plus. I have an exclusive discount for all of you that you will only find on this youtube channel.
Next, i'll, walk you through how to install wordpress and start designing your new websites. We will be using a new wordpress theme that focuses on digital agencies and has a variety of amazingly designed templates for virtually any type of digital agency or business.
You want to start online for chapter 2, i'll, be showing you how to start a business plan and also structure your business. I'll, be walking you through the importance of the business aspects of owning a digital marketing business and also how to avoid scams.
First, i'll cover the importance of branding. In short, who are you and who is your target audience? Next, i'll, be teaching you how to operate your digital marketing business. I'll, be discussing the differences between white labeling and also hiring freelancers to work for your digital marketing agency.
White labeling is when you have another company. Do all the work for your clients under your brand and speeds up the workflow for your business? It allows you to focus on multiple clients at once, and i'll, discuss the pros and the cons of this approach.
In addition to white labeling, i will be introducing you to several freelancer websites that allows you to hire your own staff at a good price and have your freelancers perform all the digital marketing work for your agency.
I'll. Teach you how to pick freelancers for your digital marketing agency and what you should look out for when hiring a freelancer plus i'll. Give you my experience of some of the best freelancers to work with next, i'll.
Show you how to write proposals, digital contracts and also just give you a general idea of the workflow of your business. Lastly, i'll, be talking about pricing and how you should accept payments and, more importantly, how to avoid scams.
Chapter 3, i'll, be talking about marketing. Marketing should be the second most important factor when starting a business online. Without a marketing plan. You're only setting yourself up for failure, so i will be covering what are some of the best marketing strategies you should follow when starting an online digital marketing agency.
So when starting a digital agency online, there's, a lot of different ways on how you can approach it, so i'll, do my best to kind of keep this structured, so you can kind of follow each chapter step by step.
Now, if you guys like what you saw so far, make sure to give me a big thumbs up, it really does help this video grow and it helps other people uh see it also. I have timestamps in the description below of this video.
So if you feel like you got one section down, feel free to jump to any part of this tutorial at any time all right, so you guys ready to get started. Let's, go ahead and start with this digital marketing tutorial.
Now there is a link in the description of this video. It'll, take you to a page to purchase discounted and fast web hosting, and this is named hero.com now namehero.com performed as the most fastest and one of the most reliable web hosting companies out there.
Now, how do i know that? How do you know i'm, not just lying to you right? Well, i actually tested name hero against 20 other web hosting companies for 90 days, a name here performed as one of the fastest and the most reliable web hosting companies on my list.
In fact, name, hero had zero downtime this whole week, so you ' Ll, have a reliable and a fast wordpress websites. Now i contacted the owner of this company to give me a special discount. So through my link exclusively, you all will save 70 off your web hosting.
If you go to the website, normally you'll, only save 50 off your hosting packages and the owner gave me this discounts just for my viewers on youtube. So when you get to this page, you will click on get started now.
Name euro offers four different type of web hosting plans. They offer the starter cloud, the plus cloud, the turbo cloud and the business cloud for those of you who are just getting started out for the very first time.
I recommend the plus cloud. I think that's suitable. It gives you a lot of ssd storage, it's, a very affordable plan, and your website will be very fast. However, for those of you who have been using wordpress for a while - and you want to upgrade, i highly recommend the turbo cloud.
Now. The reason why i recommend the turbo cloud is because this plan offers the nvme storage technology, which is a new type of store technology for web hosting servers, for example. So this graph is from pcworld.
com and you'll, see that the nvme storage can transfer data a lot faster than typical ssd and sata hard drives. Also, you'll, see that the nvme storage can access information a lot faster than typical ssd and sata hard drive.
So for those of you who want a blazing fast website, i think the actual turbo cloud is a pretty good option, but i know everyone out: there is on a different budget, so just select the package that works for you and once you select the package, we'll scroll down to the bottom, and then you'll click on order now, all right cool.
So this is where you're going to enter in your new website. So, for example, mynewamazingwebsite.com or mydog is amazing.com or whatever you want to put. I'll just put demo tutorial 123.com and click on search and look at that.
We get a free domain. On top of that. So once you select your domain, you'll click on continue. Lastly, we have the review and checkout and look at that. You just saved 125. You have a year of web hosting and id protection for under 70.
So you have a very good value with namehero.com. Once you're on this page, you will scroll down. Next, we have the billing details, so you've. Seen this screen before you'll, put in your first name, your last name, your social security number.
Your bank account i'm. Just kidding guys they don't want that information. It's, a joke. You'll, put in your billing address and any other information you see here for the support pin make sure you write this down.
So if there's an issue or you want to know something about your accounts, they will want to know about your pin just to verify that it's. You calling and they want to make sure it's. Not just some random person over the internet trying to get your info, you'll, create a password which you probably use the same password for all your other websites right.
I'm just joking. I do that sometimes, but i should really stop that we have the payment method, so you can pay with credit card paypal, coinbase or credit card stripe. Look at that people are using crypto in fact, crypto.
I think bitcoin's almost at twenty thousand dollars right now, yeesh it's, crazy man. This is going up and then you can go ahead and fill all this information out. Once you fill everything out on this page, you will then click on the checkout button.
Now i will purchase an account and i will meet you on the very next page and congratulations on registering your domain. So this is your current client area. Here you can access your supports, you can access billing, you can purchase more domains or you can upgrade or purchase other web hosting packages.
If you want to do that and name, your has very good supports. So at any time you have a problem with your website. Under the support you can open a ticket or you can contact them anytime if you have issues with the websites.
So next let's. Install wordpress onto your new domain. Under the my cloud, you'll, go ahead and click on my cloud. I like this new interface named hero, introduced. They recently remade their whole websites for those of you who have been with name hero for a while, you can tell they did a really good job at making their site look really nice.
So i will click on the plus cloud. The next thing that we will do is we will access the cpanel. So on the left side under actions, you will see log into cpanel go ahead and click on log in to cpanel all right cool.
So next let's, install wordpress! Let's. Scroll down just keep scrolling just keep scrolling. We're, going to find wordpress installer and we're going to install wordpress onto our domain. So under software you'll, see wordpress manager by softaculous and go ahead and click on that.
Next, it's, going to say, install a new copy. So let's. Click on install all right. So this is the software setup. So let's. Just change some quick settings. While we install wordpress onto our domain for the protocol make sure you have https that just makes sure that your website has a valid ssl and that just lets people know that your website is secure for the in directory.
Make sure nothing is there that just means yourwebsite.com. You know that's. It we don't want it to be whatever that is, so just leave it like that for the site name, you can give your website a name, and you can also give it a description.
So this can be web agency. You guys can see. I i do this quite often, and i just put a cool website agency or something like that. You can change all this later. So don't worry about it, for the admin username make sure you put something that you know, because you will need this information to log into your website and change it.
So i'll put paddywhack and then for my admin password. I'll, put uh paddy wack 99 for the admin email make sure you have access to this specific email, because let's say, for example, you forget your password.
You will need to have access to this email to retrieve your password and i'll scroll down. You can also select your language, but i just speak english, so i'll leave this as english, but you can select all of these languages like spanish, turkish, arabic and and all those languages and scroll down, and then we will click on the install Button at the bottom of the screen, so now it's installing wordpress onto our domain.
Alright wordpress has successfully been installed on the administrative url link. You can click on this link right here and congratulations. You have now successfully installed wordpress and your website is now live on the internet.
Now this is the back end of your website, where you can make pages and posts. Now, if you want to see what your website looks like right now, what you'll do, is you'll click on the top left right here and click on visit sites, and this is your website? Congratulations all right, see you guys later.
No, i'm just kidding it's using a default theme. It's uh, it looks pretty bland and boring and ugly, and you know it needs some help. You need some work, but don ' T worry. We'll make it look really good.
All right! Congratulations now! You guys have a website, it is live on the internet, so we got all the technical stuff out of the way. Now, in this next section, i'll, be showing you how to build your website using a brand new wordpress theme called the essentials wordpress theme.
In fact, i use this same wordpress theme on my website. It's, going to make your website look really professional. It's going to make it look really nice and the designs are incredible. You guys are going to love it.
So in this next section i'll, be showing you how to design and build your website using a drag and drop builder, and you can customize it. You can change the colors and the fonts and make it look. However, you want so with that said: let's, go ahead and start with chapter one of building your new website.
We need to change some small general settings in the back end. So let's. Go back over here to dashboard. Now. First things: first, i want to go ahead and show you all some settings. So the first thing you'll do is go over here to users and go to profile.
Now, if you want to change this kind of interface right here, there's different styles and how to change it. I usually go with midnight or modern, and i think for this video i'll, go with midnight. You know we're, taking a gamble here.
We're getting dangerous now also we have this contact info now. If you want to change the email to your website, you can do it right here, and this is actually very important because let's say you forget your pass or which pretty much happens to everyone.
Your email reminder or password reminder will go to the specific email and then here you can go ahead and write some information about yourself now this will actually be displayed on your blog post, so i think people say oh, i like to go hiking on my free Time and i like to play video games and i'm - a marvel nerd.
You can write all about yourself and this will be displayed publicly when you write posts. However, you can always disable that on the blog post, if you want to choose that or go that routes now also here we have a new password.
So if you want to put in the password again, you can go ahead and put in a new password and then once you're all done you'll click on update profile, all right cool, pretty easy right! Now one more thing we need to do before we start making things beautiful and good.
On the left side, you'll, see settings under settings, go over here and click on permalinks. Now you want to change this to post name and the reason why we do this is because you want it to be. You know, darrell or yourwebsite.
com reviews right. Not all this crap, which just doesn't, look good, so yeah have it on post name and then you'll, be all set, and then once you're done, you'll click on save changes now. Also, there are a lot of multilingual people watching my channel.
So if english is not your first language, you can go to general. I think it's general yeah here and then go to sight language, and you can pick from all of these different languages. Uh like spanish, chinese, arabic, uh, portuguese uh.
You know i i i can't. Even i don't even know where this is from you know like, but yeah you can go ahead and pick uh what you want. I also do have my videos translated in spanish and arabic, for people who want to watch these same videos in different languages, but uh yeah, i'll, go ahead and click on save and then we are all ready to go alright.
So at this point we are now ready to purchase and download the essentials wordpress theme. Now there is a link in the description of this video and it'll. Take you to a page to purchase the essentials wordpress theme now.
The reason why i chose the essentials wordpress theme is because this is kind of geared for digital agencies and it's, actually really simple to use. There are a lot of other free themes you guys can use, but personally they're, not as powerful as this one.
So what you'll, do here. Is you'll first go ahead and purchase this theme, it's, not really expensive. It's, only 60 bucks, and you only pay that one time you don't pay it again and that's. All you have to pay and of course, when you purchase it, you get updates and everything else, and here they kind of just tell you what they offer.
But we'll, go ahead and talk about the templates and the header and footer builder and everything this theme offers in fact, on my website dearwilson.com on my personal websites. I am using this same wordpress theme.
It just came out it's, really really clean. I mean this is my blog and just it looks very modern, and it also has that agency look to it. So i really want to kind of gear towards that sort of design. I don't want to use a theme that's geared for multi-purpose because it just doesn't, really fit the criteria of a digital agency website.
So go ahead and purchase this theme and once you guys purchase it, it'll, be available in your downloads. On your website, i'm. Sorry on on your account for envato market. So i'll, go ahead and go to my my downloads, and here are a list of all my downloads, and this is the theme that you'll need.
So it is the essentials multi-purpose wordpress theme. So once you actually get to this, get to go to your downloads right here under download you'll click on installable wordpress file. Only and then it'll download a zip file onto your computer, so it '
Ll start downloading right there. Now we're, going to go ahead and upload this wordpress theme. So let's, go back to our wordpress websites and under appearance. We'll click on themes, go ahead and close this and i'll.
Just give you guys a general crash course on wordpress themes in case you guys are brand new to wordpress. So essentially, every wordpress theme has sort of a different style and the core and just an ultimate look of the website.
Now, a lot of these free wordpress themes are very limited, and there's, really not a lot. You can do that's, why it hence called free, because uh there's, a lot of limitations with these wordpress themes and a lot of these themes just want you to update to their pro version.
So essentially, these are just kind of all trials. Now there's, really nothing wrong. With these wordpress themes, i of course haven't gone through all 50 000 wordpress themes or 8 000 wordpress themes, but i have gone through a majority of the popular ones.
I do have other videos where i recommend other free wordpress themes, but for this specific video i want to focus on the essentials wordpress theme so at the top left right here. You're, going to click on upload theme and then click on choose the file.
Now you're, going to go ahead and upload that zip file. So you can see here. This is the file i'll click on open. Once i click on open. I will then click on install now. So now i'm installing the wordpress theme onto our website.
Alright, so now you can see it says. The theme has incessantly or installed successfully, it does take about a minute. So once you upload it just click on activate all right cool. So once you guys actually install the wordpress theme, it '
Ll. Give you this plugins installation plugins are essentially applications for your website, so for every single plugin it has a specific use. For example, elementor is a page builder wp bakery. We do not need it so make sure that's unchecked, and this is a contact form, so people can send you contact, uh or emails on your websites.
You have the pics for likes, which is actually pretty cool for blogs. In fact, i have that on my website, so we have this little like button right there and that's. What the uh that's. What that feature is referring to solar revolution.
You don't really need it, and i don't recommend the sliders because they just have a lot of javascript, which means it has a lot of animations and it slows down your website. A lot so make sure you have elementor checked, make sure you uncheck wp bakery and then once you're done, you'll click on install plugins.
So now it's installing the necessary plugins for our website. All right cool, so we have successfully imported. These plugins looks like this one failed, not to worry. We can manually, install it anyways it's, not a big deal.
All these plugins are actually available in the wordpress repository. So once you're done with that, you'll click on next step. Now i want you to activate the wordpress theme, so right here go ahead and click on activate theme.
It'll then take you to the website. Where you can go ahead and register your license now, the license is important because you will need to use it in order to get support and updates. So let's, say, for example, there's, something wrong with your website or something's weird.
They can actually fix it for you and you actually get updates. So let's say they add a new template or they add a new feature. You'll, get access to all the future updates, they add to the wordpress theme and they do update it quite often so yeah you have to go through the process right here, making an account and then registering.
Now i'll. Go ahead and log in to my current account right here, just to give you an example of what this looks like all right. So here's. My dashboard and i logged in you guys, can see my available licenses and i '
Ve purchased one for my websites and this one's not being used. So i'll, go ahead and activate this wordpress theme. So let's. Go back over here and i'll click on activate theme. So you just need to make sure that you actually have.
You know that you've, purchased it, and then they will synchronize your accounts with the website. So they know that you purchased it. So then, right here i'll click on complete verification and we're all done so now our website has successfully been installed.
So now we can click on skip this step, all right cool. So now they want us to check out these other information. However, i'm just going to click on finish and i'll. Show you how to kind of navigate your website without using their setup, wizard and everything.
So now that we actually went ahead and we you know, we downloaded the essentials wordpress theme and activate it. Now, let's, go and check out their demos. Now i've got to be honest, their demos are really damn good.
So, first, what we'll do is go over here to essentials and click on demo import now right here they have some demos, so you guys can see. They have a lot of available demos right here, so they have like a one-page website.
They have the finance now. One thing to note here is that you want to make sure that whatever you import, you want to use the elementor builder and not the w bakery. So it's the same layout. They're just for different builders.
However, we are using the builder for uh elementor, so you want to make sure that you install the rights demo so right here, i'll click on demos and we can kind of scroll down now again. The reason why i like these is because they're focused more on digital agencies, so, for example, we have this original one.
Now, if you want to see what it looks like just click on preview and you'll, go ahead and check out what it looks like they actually have it made here already and it's, just a very trending style. You know for an agency, we have this really cool divider right here with this gradient animation and you guys can tell right away.
This is for some sort of digital agency or some sort of uh website that does business online and the colors are very vibrant. You know the designs are beautiful and it's. Just you know after you kind of mess around with it for a little bit, you'll, understand, saying: hey these designs, look really really nice and everything.
So you guys can kind of go through and check out. You know the style of this and that's. Why? I chose the essentials wordpress theme. Now let's. Go back over here. So let's, say, for example, you are in the business of marketing.
I think the original would be perfect for you. However, they also have services. So here i'll click on services elementor, and this would be something for. If you're, offering some sort of online service, you know, um, i don't, really know what it's for but just some sort of service.
You know. Maybe you're, an accountant. Maybe you are doing some online uh consulting. This would be perfect, saying hey, you know, we understand there's problems. We can help you pay with your smartphone and so on and so forth.
Let's, go and check out the other ones here, and then they do have one for sas. So for those of you who are developers - and you want to showcase your new application - they have one specifically for developers.
They also have one for startups. So let's say you're, just getting started out. You can go ahead and click on the startup elementor. Here i'll click on preview and again you know it's, just really just really vibrant.
I love the colors here. They just they really stand out. Everything's done for you and uh looks like this would be something for uh. You know you guys get the idea here. It'd, be it'd, be for something you know it's.
It's for something i can't put my finger on it, but it's like yeah. Maybe it's for some sort of cash app or something like that. So let's, go ahead and keep scrolling down here now this one's from marketing, so this is for like a freelancer service, or something like that.
Also for those of you who want to have something of a knowledge base, they have a knowledge base templates where you can go ahead and say: hey you bought our product. We'll, go ahead and give you a knowledge base with all of our ticketing information, so you can understand it a little bit further.
They have one for events. So if you're, a fake guru - and you want to have those uh fake events where you pretend that everyone's watching you and you pay them all to be there, there you go, then you have cryptocurrency, which is very helpful.
We again have another creative agency, so that would be for something of a creative agency. Also ebook. You know we have one specifically for the ebook that looks really clean. We have one for a landing page which again it looks pretty high tech.
It looks like an agency style there's. Also another all-around like business one. So let's say, for example, you're. Just in a business you don't, really know what you're going for they have this sort of just plain business, one.
This sort of corporate. Look that just kind of adds a lot of style. It has a lot of decor to your website and uh yeah. We'll, go ahead and check out just a few more here. We have one for personal uh, photography influencer.
So again, if you're, some sort of influencer online, they got one for you, you have the agency and so on and so forth. So what i'll do here is i'll. Just keep this very basic and i'll just go ahead and install the agency elementor now in order to import any of these, you'll, just simply click on import, and now it's, saying okay, so you have To make sure that you have the contents imported, the theme options and the widgets, i will click on yes import.
So now it's importing this layout onto our current website, alright cool! So now you guys can see that our website has been imported. So if you want to see what your website looks like now on the top left, you'll click on visit sites, and this is our new website.
So you can see they've imported all the images all the fonts they've added added in all these really cool features, and it just looks great. We even have this cookie uh policy right here and you guys can kind of see.
You know how the website looks like just kind of scroll throughout the website, see if everything imported correctly and if it didn't, you guys can always go ahead and import it again. Sometimes i might have an error here and there, but ultimately um it should import with no problem.
Now let's just go ahead and say all right. Well, i made this website, so we imported this website. Now. How do i change something on the top right here? You're, going to see this edit with elementor go ahead and click on edit with elementor.
Now elementor is the page builder and i do have a full another video on how to use the elementor page builder step by step, but ultimately it's, a pretty easy builder to understand. So let's say you want to change the text here.
We design build and powerful features. We can say we also, you know, design whatever design and build powerful features. Now this is a drag and drop builder. So let's say, for example, i want to add in an element to this specific section, so i'll click on this little, these little squares right here and let's say i want to drag in some text.
So i'll just drag it some text right there and then i'll put uh. This is an amazing website and under the style section we can then go ahead and change the topography of everything. So, under the text color, i'll change this to something like whites.
You can see it's white or i can go a little bit more further and i can bold it. I can change the font to something like uh, my favorite, which is poppins. I think poppins bold, is a really good font. I do like it and then maybe i can take this and even drag it into this square and so on and so forth.
So you do have a lot of control with this builder, so what i'll do here is just right, click and delete it. So these are our basic elements and i'm sure some of you that are watching my past videos are very familiar with elementor and these are the picks for elements.
So this is what the actual theme is bringing to the actual website. So, for example, let's say i want to drag in something here. I want to drag in uh i don't know what a badge i do like their badge. It's, just something that, like just adds a little bit of style right here.
So this will be like easy to use. The badges are essentially just little tiny badges that you can kind of add you know, add style to it and everything. So on the style section, you can go ahead and style everything so let's say i want to change the text color to something like white, so i'll change, this text to white or actually yeah.
No, no! Let's. Do this. I'll change. The background here to white and i'll change this text to black, so it just adds like a little bit of style to your website and they have all these different elements.
You guys can use throughout your website, so let's just say, for example, all right. You know i want to add something above this section, so i'll click on this plus icon and i'll click on this plus section.
I'll click on these three rows. So now that we have these three columns right here, we can take these elements and just drag them in to these squares. So i'll. Take the heading text and i'll just drag and drop it right there and then i'll, put something like our services and under the style section we can go ahead and design the font, the color and also the size.
So for the text, color change the black right and topography. I like poppins right and i'll - make this bold or something like that. I think that's. I think that's better and uh yeah and then below that we can add in some more text.
So we'll. Take this text editor, we'll, drag it right there and then maybe below that we can drag in a button like here and then we can link them to our contact page. So this will be something like uh.
You know tutorial domain. You know tutorial domain dot, com, slash contact us or, whatever you know, contact form that we make and then you can also mix and match elements. So these are the basic elements which are just like ordinary.
You know elements. We then have the pro elements that come with elementor pro, but we don't need to purchase that just yet, because we already have a lot of other elements we can use. We have the general elements which are something like you know, an icon box and you guys can kind of learn as you guys, just kind of drag.
These in you know just see what they do and then you can go ahead and design each of those. But i'll, go ahead and right click and delete that and then we can again we can use the picks for elements. So if you want to mix and match the picks for elements with the elementor elements, we can go ahead and do that.
So i do like this badge i'll, take the badge and just drag it up there and then yeah. So that would be something you know we can change that to like uh i don't, know new services or something like that and then the same thing like before.
Under the style we can change the text color to something like black right and then the background color i don't know. I see it green see how that works. Oh no! No! No! That's really about purple or brown light.
Let's, see here, cayenne yeah, i don't know, maybe just uh. Now i got stuck here. You know i don't really know which background to add, probably just like a white background, that's, that's, good the gradient, so we have like a very faint gradient right there.
Also, you guys can add images on your website, so here, under the images section, we can just drag and drop an image and under choose image. We can go ahead and upload our own image or you guys can just go to the media library.
I think by default they do upload a lot of the demo images for us. So i'll. Just you know, grab this guy right here. He's having a good time and insert the media. So something like that. You know something like very similar to this would be something you know that's, something suitable for beginners right now, let's just say.
For example, you know guys. You know you guys have seen my past videos. I'm, very lazy, so what i'll, do here it'll right click and duplicate, right click and duplicate, and over here i'll right click and delete and right click and delete.
So now you guys can see that we already have like a section ready and you guys can kind of go through the options here and you guys can design it every how you want now in this video i'm, not going to really cover How to use the page builder, uh, verbatim and step by step, because i've, already made a full another video that's about an hour and a half long.
That goes through the builder. We go through a lot of the options. We talk about the advanced options, so if you guys do need more help with the builder, i do have another video and i cover that, but to speed up this video, i don't really want to cover everything about elementor, because we can easily Talk about everything for another two hours, so, as you guys build your website, you guys will probably get the hang of it.
One thing also is that you guys might want to add space and that's, a very common request for beginners. So let me just go ahead and quickly cover how to add space to your elements. So let's, say, for example, we want more space on this top section right, so this is too close to this other section.
Now, if i click on this pencil icon - and i go to the advanced section, we can add padding now don't panic. Padding is just space. It's very simple. So what i'll do. Is i'll uncheck this little blink value together and we can add padding to the top.
So now you guys can see that we're adding in space. So maybe maybe, like you know, 70 pixels same thing right here. I'll, add in something like you know, 70 pixels and then also over here i can do the same thing and just add in 70 pixels, so essentially, padding is just space.
So just remember that let's say for example, you want more space right here, so you would just add it to the bottom. So pencil icon, advanced, padding, 70 right again it's, just making space so or we can reverse it.
So i'll put it in the bottom. So essentially, what i'm saying is: i want more space here, so you guys can see how padding is actually pretty important when you're, making your website that's, just a crash course - and i do cover more About margin and padding in my other video, so if you guys do need help with that, be sure to check out my other wordpress video so right now i'll, just go ahead and click on updates, and i will go back over here and View the page all right so now that we actually imported this demo, let's just go ahead and go back to the basics and import another demo.
Just to get you guys comfortable on how to switch demos from demo to demo. Maybe you were using one, you got frustrated, you're, not really sure what to do so. Let's, go back over here to our dashboard and then we'll, go back to the essentials and go to demo import.
I'll, go ahead and close these notices, they get quite annoying, and here we have demos again. So let's just say you know what daryl i used that demo. I didn't really like it too much. Let's, go ahead and switch so right here under the finance i'll, go ahead and click on import and i will click on yes import.
So now i'm, going to import this demo and overwrite. My previous demo, alright, so i imported this demo. Now let's, go ahead and take a quick look at it. So let's, go back over here and click on visit sites and look at that.
We now have a brand new website that looks fantastic. You guys can see everything imported good everything looks successful, so just kind of scroll through everything make sure it imported correctly. So you guys can see here how you guys can have a really professional website up and running and how you can constantly change it or rotate it just depending on what style and criteria you want, your digital marketing agency to go for so now that we made Our website, let's, go ahead and add a page right so right here under plus new, we'll click on page, so we have our home page right, but maybe we want to create an about us page or maybe a contact Us page so, under the add title i'll just put about us and then i'll click on publish and publish all right.
Now we have some options right here that i kind of want to go through. So we have these picks for options. Now we have the hide top intro, which is the theme default now i want to go ahead and select it as yes, but before i do that, i want to really show you what these do.
Now we're, going to talk about custom, headers and custom footers in the very next section but uh before we do that. Let's, just go ahead and just preview this page, and let me just kind of show you what each option does, because it can be a little overwhelming.
So we have this about us section right now. This is created by default and you can actually design this in the theme customizer, which we'll talk about a little bit later. However, let's just say you want to just use the actual builder for everything and not use the default header that comes with the theme over here.
You can actually hide this, so i'm going to say you know what's. I want to go ahead and hide this section and then i'll click on update and then i'll view. The page again or i'll, just click on preview preview in a new tab here.
So now you can see that we actually have like a blank website right now. So now we can actually use this and design design. Our website, with the page builder, instead of having the default header now, the default header, is actually really nice as well.
So you guys can use that and i'll show you in the next section how to customize that, but first go ahead and click on edit with elementor. So now we have these two icons, and this is where you can kind of add the.
Like the squares and how you can design everything from scratch and just dragging in the elements, however, you can also use their pre-made templates, which just makes things a lot faster. Actually so i'll, go ahead and delete this section and click on this template folder.
So now you guys can see that we have blocks. We have pages and also my templates. Now what's really cool about the essentials theme? Is that they have a huge amount of blocks and these blocks are all kind of divided up from their library, so what they've done here is they've taken every section from every template and they've, actually Put it right here so now you can kind of mix and match elements.
For example right here this is: let's, see let's. Just take a look here, yeah quite a bit guys they have something for everybody. You know if you can't find something something's wrong with you. No, i'm just kidding.
It can be a little hard. You know to get started out with i totally understand. So let's. Just go ahead and put in like a basic header right now, so i'll just put in this header right. Just something get us started right and then i'll click on insert now they want us to connect the template library.
So we ' Ll have to do this, and this is actually maybe an update. They'll fix, so elementor wants to connect us to the template library, but they just make basically want us to make an account so that's, just something we have to do here to keep using elementor.
So i'll, go ahead and click on get started, so elementor wants access to our current website. So let's, go ahead and click on connect all right cool, so our website has been successfully connected. Now let's.
Go back again, so let's. Go back over here i'll close this. I might need to refresh the page. So go back to your page. You're, editing and just click on the refresh button, and it might do some weird stuff where it's loading, but it should bring you back to the same exact page on the folder again and let's.
Go ahead now and do the same thing before so i'll scroll down and i'll go ahead and import a section under the blocks, not the pages the blocks. So here i'll, go ahead and click on insert and there we go so now we have this section and we can import this section, making things.
You know a lot more easier for us to keep working. You know now let's just say all right cool. I made this section and i want to add in another block. So let's, go ahead and do that. I'll scroll down here and we want to add in something like a feature section.
So you don't want to have too much stuff. You want like the the boxes or something like that right. Then my voice is squeak boxes but uh. Let's, go ahead and just put in this one here i'll click on insert and there you go.
We have our boxes. They look like a different color in the demo, but uh oh well, that's, not a big problem and then below that. Maybe we can add in another section, so i'll, go ahead and add in maybe one more section here or two more sections just so you can kind of understand the feel and the vibe.
So now we'll. Add in this text and then maybe here we can add in something else like a divider, you know, so we have too much text. So we kind of want to introduce some sort of color or some sort of image.
You kind of want to rotate the colors and the text you don't want a website with too much text, because then it just looks tacky, but maybe something like this, where the color changes in the background just to take away from all that White, you know so let's, see here if we can find something else.
So here we go. I have this essential is now available section i'll insert this. It took me like a minute to find something. So now you guys can see how, like we have like this section, that kind of introduces a new section.
You know so, ultimately, you guys can see that using the block system will make making up your website a lot faster. You know you can make this website in a matter of minutes using the blocks and all of their fonts and images and demos and everything.
So now what i'll do. Is i'll, destroy everything i'll close this. I'll go ahead, and what is that right? There? I think that's, delete that yeah, sometimes weird stuff happens, guys you know, delete, delete, delete, delete and delete.
So now we're back to square one, but let's just say i want to add in a page. So let's. Click on pages this time, and now we have pages for our website. Instead of actually having to add everything by blocks now, they do have some about about us pages and some services pages they don't have a lot.
I wish they had more, unfortunately uh, hopefully they will add in more. In fact, i'll probably tell them to add in more, and they probably will do it, because i make these companies a fair amount of money, because i introduced their products, but let's just say.
For example, add in this about us section, so we have this about us extended and simple. I'll click on this about us extended and cool. So now you guys can see that we added in this template now right away.
You guys notice! This is scrunched up to the top, so we need to add some padding here so remember earlier how we talked about padding. I'll click on these dots. Let's, add some padding to the top. So it's.
Not like scrunched up with our menu, so now that looks a little bit better now this is a transparent menu and the reason why it's hard to see is because we were using a template before that had a full background color.
So you ' Ll have to go ahead and customize the menu which we will talk about in the very next section. So now you can see that we have a really cool about us section. Everything looks good and that looks great.
So what i'll do here is i'll update it. So now that we have the about us and the home page, maybe we just want to add in one more page right. We want to add in something like i don't know a contact page.
So let's.
